Tag: creative brief

  • Episode #48: The Life Brief with Bonnie Wan

    In this episode, Bonnie Wan shares her journey as an advertising brand strategist and author of the book The Life Brief: A Playbook for No-Regrets Living.  Modeled after the ad agency creative brief, the life brief is a playbook that will help readers unlock clarity in a part of life that matters most. You will learn Bonnie’s three-step practice with specific exercises to make your life brief a reality.  

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Host: Kelly Callahan-Poe

Kelly Callahan-Poe shares 30+ years of work + life strategy to help you navigate the jungle gym of marketing and advertising career advancement. Find Kelly on social:

Former Host: Julia McDowell

A DC-agency girl, Julia’s career blossomed while working up the ladder at a top ad agency in the mid-Atlantic region, from account coordinator to President! Since 2017, Julia has been building Five Ones, working with many associations as well as continuing work for prestigious nonprofits.  Find Julia on social: