Tag: advertising

August 21, 2024Book Reviews

Junior: Writing Your Way Ahead in Advertising

Junior by Thomas Kemeny is a book that celebrates “the years in the trenches” that will have advertising insiders chuckling in recognition as to the daily foibles of their vocation. Kemeny […]
April 15, 2024Advertising, Creativity, Marketing, Storytelling

Episode #46: Storytelling

In this episode, Amy Saidman from Story District teaches us about storytelling. You will learn the biggest challenges facing storytellers, how to address them, the key elements of a good story, and tips to improve your storytelling skills.
March 11, 2024Advertising, Career Advice, Marketing, Mentorship

Episode #45: Tips for Middle Managers

Middle managers play a crucial role in organizations bridging the gap between top-level management and front-line employees. But it takes the right combination of skills, visibility, and strategic networking to help middle managers get noticed.
February 14, 2024Advertising, Agency Life, Career Advice, Marketing, Mentorship

Episode #44: How to Get Unstuck in Your Career

There are times when you feel stuck in your career and need a boost! Learn 5 ways to get unstuck in your career from brand marketing strategist Carli Sidoti.
December 14, 2023Advertising, Agency Life, Career Advice, Marketing

Episode #43: How to Have Difficult Conversations

Colette Fortin, a divorce mediator turned business coach provides a framework for having difficult conversations. Learn the types of difficult conversations, different ways to view them, and how to get to the zone of yes using the model and continue the path forward.
October 23, 2023Advertising, Agency Life, Career Advice, Marketing

Episode #42: Surviving & Thriving After a Layoff

Layoffs are a fact of life if you work in marketing or advertising. Marketing leadership coach and consultant Elizabeth Coluby shares her personal experience and tips on how to survive and thrive after a layoff.
September 13, 2023Advertising, Agency Life, Career Advice, Internship

Episode #41: 5 Ways to Sell Yourself: Entry-Level Interview Tips

In this episode, Kelly Callahan-Poe and Julia McDowell provide 5 entry-level interview tips for marketing and advertising jobs. Today employers take an average of 6-8 seconds to review a resume. While hard skills make up the majority of a resume, it’s the soft skills that make or break your ability to get hired. Learn the top 5 ways to sell yourself with a bonus 5 at the end of the episode.
July 22, 2023Career Advice, Mom Advice

Episode #40: Motherhood + Ambition

In this episode, Kelly Callahan-Poe chats with Sara Madera, a career coach for working moms, about motherhood and ambition. They discuss the impact of kids on your career, tips for […]
July 3, 2023Career Advice, Mission-Driven Marketing, Mom Advice

Episode #39: The Purpose Pursuit: An Empowering Career in Mission-Driven Marketing with Opeyemi Oluwole

In this episode called the Purpose Pursuit: An Empowering Career in Mission-Driven Marketing, Kelly talks to Opeyemi Oluwole, Senior Vice President, Consumer Engagement at Teledoc Health and a Board Member […]
May 31, 2023Agency Life, Career Advice, Mom Advice

Episode #38: Advocating for Advertising with Special Guest Cary Hatch

In this episode, Kelly talks to Cary Hatch, former CEO of MDB Communications about her 40-year passion as an advertising evangelist advocating for the power of communications to elevate the profile […]