Episode 53: The ROI of Moms in the Workplace

Heather Lane Powers, author of The Power Lane, explains why retaining moms at work is an economic imperative —an opportunity that could boost GDP by up to 25%.

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Welcome to the Two Marketing Moms Podcast

Join in the conversation of two women, with 50+ years of marketing experience between them, talk about the struggles, the fails, and the wins while balancing being a boss, homelife, and being a mom. Learn how to successfully navigate the career jungle gym with tips and advice for up-and-coming marketing and advertising professionals. With host Kelly Callahan-Poe, former host, Julia McDowell, and special guests.

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Host: Kelly Callahan-Poe

Kelly Callahan-Poe shares 30+ years of work + life strategy to help you navigate the jungle gym of marketing and advertising career advancement. Find Kelly on social:

Former Host: Julia McDowell

A DC-agency girl, Julia’s career blossomed while working up the ladder at a top ad agency in the mid-Atlantic region, from account coordinator to President! Since 2017, Julia has been building Five Ones, working with many associations as well as continuing work for prestigious nonprofits.  Find Julia on social: